RapidMetrics: real-time ad attribution we build and run
Why did we build our own attribution platform?
Ad platforms grade their own homework. Every platform claims credit for the same sale, and funnel tools stop tracking at the form. RapidMetrics connects the whole journey, from the first click to the payment, so a business can see what its ad spend really buys.
01The problem: numbers nobody trusts
Businesses spend across several ad platforms, and each platform claims the same conversion. The reports disagree with each other, so budget decisions end up being made on guesses.
02What we built
RapidMetrics ties site events, funnel steps, and payments into one journey per person, in real time. It reports which campaign, which ad, and which funnel step produced revenue, not just clicks.
03How we run it
RapidMetrics is a product we operate ourselves, and this site uses it as its analytics. It is part of the same product family as TheFinal20 and GuardMyApp, which is in early access.
04Where it goes next
We are building toward one goal: when a business wants to know what its ad spend really buys, RapidMetrics is the answer it reaches for.
Real people.
Real pros.
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Tell us who you are and what you need. A senior engineer reads every enquiry, and we reply within one business day.